Author Topic: Cinder Spires Marketing Campaign  (Read 2452 times)

Offline KevinSig

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Cinder Spires Marketing Campaign
« on: July 17, 2015, 12:08:57 PM »
Okay, on the back of the advance reader's copy of the book, there's a bullet point list of places & events where you might be able to get your own advanced copy.  As such, I thought some here might be interested.  I'll bold the ones I think are the most relevant.

  • Author tour
  • consumer advertising
  • extensive online advertising, including Reedit & Facebook
  • major GoodReads advertising and promotions
  • targeted print advertising in science fiction/fantasy publications
  • extensive print feature and review coverage
  • author blog tour
  • major online interviews and reviews
  • promitions at conventions throughout the year, including author appearances
  • samplers for conventions
  • social media outreach includding promotions in the Project Paranormal Facebook page and Twitter

As I mentioned in another thread, you were able to pick up a copy at SDCC if you followed @acerocbooks so at least it might be in your interest to start following that Twitter account.  I expect there's a good chance the book might hit NYCC in a similar manner.  I'm not familiar with any other conventions Peguin attends.