I think Evil Hat's marketing strategy is pretty smart, personally. The best way to look good is to be good.As evidence, I present the results that Evil Hat is getting. They're pulling in oodles of money. And I've spent more than a week's rent on this Kickstarter, so clearly this stuff works on me.
And we're done. 10 098 backers, 433 275 dollars.
You bought a consultation?